SUPERCUT: “It’s a no brainer.”

By: 02.22.13  •  12 Comments

I’m always intrigued by the supercuts of specific phrases, like “You just don’t get it, do you.” That one’s perfect, because it’s something movie characters say constantly, and I’m 95% sure I’ve never heard it once in real life. Here, Debbie Saslaw (of the Flash Sazz Wagon Saslaws) of Slacktory has put together a supercut of “It’s a no-brainer.” She writes, “Has anyone ever really said this?”

I would argue “it’s a no-brainer” is a much more commonly-used phrase than “you just don’t get it, do you,” but the 37 movies and shows combined in this supercut seem to suggest that it’s still a lot more common in movies and TV than it is in real life. It seems to perform two basic functions:

1. “It’s a no-brainer.” As in, “this is me convincing you to do something that’s not actually obvious at all because it will propel the plot forward.” Such as, “hey, Chandler, you should get a pet monitor lizard to eat these cockroaches and name it Jake. I mean it’s a no-brainer.”

2. “It’s a no-brainer.” As in, “I just used a character to deliver some blatant plot exposition and he would seem either not-believable or like a total idiot if I didn’t have him at least acknowledge the obviousness of the thing he just said.”

I like that the supercut goes purely literal at the end. It’s a no brainer.

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