Hot on the heels of their fake trailer for Pineapple Express 2, This is the End released a real, full-length red-band trailer which you can watch below. So I guess the trick was getting me to post two trailers for the same movie in as many days. Well, played, you sons of bitches, well played. We already knew the main guys would be playing fictionalized versions of themselves in the film written and directed by Seth Rogen and Evan Goldberg, but this latest trailer shows the full extent of the celebrity-cameo-as-joke: making appearances are Mindy Kaling, Jason Segel, Rihanna, and Emma Watson, who gets to wave around an axe and yell swear words. Oh sure, it’s high-larious when she does it, but when I do it everyone starts yelling the safe word. Thanks, Obama.
I thought Michael Cera was the funniest part of this, but judging by the Cera hate in the comments section over the years, I imagine some of you were already rooting for the light pole. I don’t know, I’m getting a weird vibe from this, tonally. I don’t like it when a comedy throws you in a life-or-death situation, but then the jokes are all guys riffing on Milky Way. 30 Minutes or Less was an entire movie of that, and it was borderline unwatchable. I prefer something like Your Highness, where they actually commit to the premise and the jokes grow out of that, so I hope this one’s more like that. Where the jokes are more South Park than Family Guy, say. Yes, I am a fine connoisseur. (*fills wine glass with dick jokes, sips with pinkie out*)
Opens June 12th.