— Bojangles' (@Bojangles1977) November 19, 2013
The fast food chain Bojangles’ has a longstanding relationship with the Carolina Panthers, whether it’s been Jake Delhomme and Steve Smith appearing in their commercials or Jerry Richardson scowling at people with tattoos from his suite while sipping on a Bojangles’ cup.
Whoever is responsible for social media at the company was clearly pleased with Steve Smith’s postgame trash talking on Monday night, as they incorporated it into a riff on proper soda pours. Well dome. Next time we get some weed, Dwayne Bowe and I are gonna stop by one of their locations.