Just weeks before Alan Rickman sadly died from cancer at 69, he collaborated with Oxford University students to produce this video for the charity OneClickGiving, which asks people to help refugees simply by watching a short video of a tortoise happily munching on a strawberry, something that — let’s face it — you would probably do anyway even if refugees weren’t involved.
Rickman explains how the video works in a helpful voiceover:
We’re trying to make a viral video to help refugees. We’re slowly gathering views as this tortoise munches away. It works like this: the more views it gets, the more advertising revenue YouTube will give us. We give that money to Save the Children and Refugee Council. All you need to do is watch and share. Together you and this tortoise can make a difference.
At the time of this writing, the video has amassed more than 2.7 million page views and has raised an estimated £1,792 (about $2,560 USD), according to Unilad. But they could always raise more, so watch, share, and watch again. When your boss asks you why you’re watching a video of a turtle eating a strawberry instead of working, just tell them you’re saving refugees for Alan Rickman. It’s what he would have wanted.
(Via Unilad)
