Marvel has plenty of special goodies in store for viewers during the Super Bowl, especially those who want to tune in to all the pregame shenanigans. The company is not only debuting a new trailer for Captain America: Civil War ahead of today’s game, they’re also teaming up with Coke for a special ad that will premiere during the big game.
According to Screen Crush, Coke announced the partnership and teased the Super Bowl ad by sending out a special set of cans with the different members of The Avengers on the side.
They did a little asking around and it turns out that the two will air something that’s apparently not going to be a trailer:
Since then we’ve done some digging and it turns out Coke and Marvel are teaming up for a 60-second Super Bowl commercial that will air during the second quarter of this Sunday’s game. It will not appear online prior to the Super Bowl, so the first time you see it will be during the game itself.