Tinder isn’t just for dating (women) and trying to be creepy (men) anymore. The app now allows you to buy music, too. For instance, users who swipe right on Zedd’s profile will be sent a link to purchase his new album, True Colors, for a discounted price of $3.99. Compared to iTunes’ price of $7.99, it’s a steal, especially because you’ll also be entered to win a limited edition True Colors prize pack which includes autographed vinyls and more.
This isn’t the first time Tinder’s dipped its toes in the music marketing world, recently teaming up with Jason Derulo for the release of his new music video. Anyone willing to bet Diplo won’t be swiping right to get this album?
(Via Adweek, h/t Pigeons & Planes)
