Grand opening, grand closing on the super viral “Headphanie” Hennessy bottles. Reasoning? They were about as affiliated with Hennessy as Donald Trump is linked with Black Lives Matter. Yeah, despite the purple labels on the bottles literally reading, “Lilac Company x Hennessy,” it appears it was just a couple of enterprising scammers infringing on the rights of one of the most well-known liquor trademarks in the world. And they would’ve gotten away with it if it weren’t for you meddling kids!
In less than 36 hours after going viral and the following backlash for being “culture vultures,” the makers behind the popular purple bottles named after a line in Young M.A.’s “OOOUUU” have suspended all production indefinitely with all remaining “Headphanie” bottles being pulled from store shelves. Lilac Company claims they ended production and pulled back the bottles because it was “the right thing to do.” They also contend it had nothing to do with rumored cease and desist letters. However, that might not be entirely true.