Without sounding too cliché, if Forrest Gump were a music fan—and a real person—he would probably be a Kid Cudi supporter. More, he would probably be a fan of the idea of Kid Cudi because his concepts about life and Cudder would be similar. The character would likely compare the rapper to a box of chocolates in so much as you never know what you’re going to get.
In between magazine meltdowns and a propensity for being music fans’ favorite punching bag, Kid Cudi has established himself not only as one of the most entertaining acts in music, but also one of the most polarizing. Whether he wants to credit that to a broken home, extensive drug abuse or just growing up in Cleveland, it’s hard to argue for an ambivalent opinion of Mr. Rager—you have either come to love or hate the guy. He’s G.O.O.D. Music’s Frankenstein and your hormonal, Four Loko-loving 17-year-old female neighbor rolled into one skinny jean-wearing firecracker.
So it wouldn’t be unjustifiable to think Fuse’s interview with the kid would be anymore of a public relations shit show than the fiascoes he has been pulling for the better part of the last six months.
However, the sit down with Blink-182’s Mark Hoppus turned out to be relatively tame.
Props to Yardie
Aside from the fact that Hoppus is actually a competent television personality (another surprising facet of the video), Cudi came off as articulate and rather personable, a far cry from the Complex interview and the Lady Gaga-bashing diatribe this past summer.
Which leads to the real question: who is Kid Cudi really?
It’s hard to qualify the moody artist. His sudden outbursts and media-driven emotion overloads make him seem more reminiscent of a schizophrenic than the levelheaded artist portrayed in Fuse’s interview. It’s hard to place a finger on who/what Scott Mescudi really is, but, as a recent New York Times article alludes to in a recent expose on his mentor, Kanye West, this complicated persona is not the gimmick that many want to rest their opinions on. It’s not calculated, but rather the defining factor in what makes us want to analyze and, in effect, waste our time in listening to his material.
Whether you love him or hate him—or even want to love to hate his product—one thing is for certain: the enigmatic nature of Kid Cudi makes him all the more interesting, the person who people want to spend time getting to know.
And, as music media professionals have begun to realize, that is the mystique of the Shaker Heights, Ohio, native—you never quite know what you’re going to get.