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OnCue – “Rich Kid” Video

By 05.08.12

After hitting us with the single a few months ago, OnCue has let go off his slick video for “Rich Kid.” Unlike the artist himself, the Adam Ross-directed video for this track is minimalistic and simply finds the kid Cuey belting out more of the stubborn lyrics that show he’s always discontent with today, shooting for tomorrow and aiming to achieve the song’s privileged stature as soon as possible. Alas, the grind never stops.

Continuing to keep complacency at bay, the video for his Party Supplies & Just Blaze produced “New Religion” is also coming sooner than later.


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