Independent rappers have to be getting pissed at Kanye. With little rhyme, reason or warning, Mr. West and Pusha T drop G.O.O.D. Music’s next teaser in the form of “New God Flow.” After debuting his verse acapella at last night’s BET Awards, the G.O.O.D. Music general drops off the full audio and just like that, hundreds of other hard-working emcees have been rendered useless, as the nation tunes into “God Flow’s” infectious chorus and progressive beat. And, really, it’s not like Yeezy needs to add more hype to the Cruel Summer bandwagon. “Mercy,” currently sitting pretty on Billboard’s rap charts, isn’t going to retire any time soon.
Look for Cruel Summer to drop August 7th.
Kanye West & Pusha-T – “New God Flow”