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Rocksmith Spring 2013: Delivery Two

By 03.27.13


The second delivery of 2013 for Rocksmith pays homage to the rise of Streetwear and the DGAF attitude that has brought so many counter cultures together. This spring we traveled west to iconic Santa Cruz, California to photograph the collection. The color story is rich in stone washed earth tones mixed with shades of blue, yellow and red – while the theme is simple, “Legalize”. From the cannabis friendly custom camo’s to the “Pop Tha Trunk” bucket cap to twill short hook ups, the collection screams FUN. Kick back, light up, pour up and play a record from one of the various music icons referenced in our mixtape of graphic tees and tanks. Spring is here!


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