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Roc Nation Sports Lands Newest NBA Client

By 05.01.14

Years ago, agencies and athletes may have held press conferences or simply sent out a release. Today’s digital landscape makes updating the public with important news super easy. See: Roc Nation Sports’ Instagram post alerting the world that future NBA draft pick James Young is the latest athlete added to their stable. The former Kentucky Wildcat joins Kevin Durant and WNBA star Skylar Diggins as the only basketball players on the roster.

A friend of mine all but pegged it when Young was captured sitting courtside with Rihanna during Game 3 of the Nets-Raps in BK.

James Young Rihanna

All I could think was how young and unprepared the kid may be for what he’s going to face nightly very soon. Young looked kind of worried about what his mom was going to say about all that up there jiggling in the GIF. Jay better hustle the young buck through professional athlete etiquette classes in a hurry.

Also, Young is rocking a nice shirt and cap combo with his very own logo on them. That is all.

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TOPICS#NBA
TAGSJames YoungRoc Nation SportsSPORTS

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