Nike announced this morning the release of Manchester United’s 2014-15 home kit, which was one of many things needing retooling after last year’s tire fire of a season.
Per Nike, this season’s uniform “proudly embodies the club’s purest and most authentic identity – the red, white and black colors instantly recognized and revered around the world.” A ribbed collar gives way to a single button clasp at the top of the neck, which is both classy and understated, and the white-ringed sleeves are a nice touch without going too crazy.
The company also employs those Dri-Fit ventilation holes on the jersey that have been noticeable on Nike’s World Cup kits, allowing maximum breathability for players’ going the full 90.
But let’s talk about the shirt sponsor, shall we? The 2012 deal that GM struck to get its Chevrolet subdivision onto the United shirt was huge, worth $559 million over seven years, but fans probably didn’t expect its eventual logo to be literally huge. However, look at that f*cking thing. It nearly takes up the entire chest! And just by eyeing it, it appears to be around three times larger than the actual club crest!
Granted, it probably won’t dissuade the most hardcore Red Devils fans from purchasing, but it does ruin an otherwise great and clean jersey–and all the club and companies had to do was hit a deal to shrink it to about one-third of its size. Then again, they still have six more years to get it right. Let’s hope they do.
See all of the pics below. Pre-sale starts today, while the tops will actually go on sale in stores and Nike.com on July 16.