New Era and MTV have joined forces to bring a unique cap collection that celebrates the iconic MTV brand, as well as one of the 25th anniversary of one of Hip-Hop’s most influential music shows, “Yo! MTV Raps.” The brand-new collection pays homage to the classic retro style and brings fans a collection that is reminiscent of the time when the legendary show debuted on the MTV.
The collection includes five MTV logos and three ‘Yo! MTV Raps’ designs. Both New Era’s 59FIFTY fitted caps and 9FIFTY snapbacks are included in the offerings. The caps feature some of the most recognizable logos throughout MTV history. The imagery embodies the style of the ’80s and ’90s. They inspired details throughout each piece of the collection, including full under visor treatments.
The collection is available now at select Champs locations, as well as, NE flagship stores and NewEraCap.com.