Slaughtered House

08.20.09 8 years ago 114 Comments

Dear You,

Way to go internetters. Pat yourselves on the back. Run laps of joy. You have now officially exiled yourselves from marketplace relevance. Slaughterhouse sold 18,000 records last week.

Congrats, you are a nobody.

Gotty™ warned you ragamuffins about your dependency on free downloading, and did anyone listen? Nope. You had a chance to prove yourselves and the Slaughterhouse album flopped. Plain and simple it did Brooke Hogan numbers.

The Interweb has been going bonkers since Mouse, Royce, Joell and Crooked announced they would join to form a blogger’s Wet Dream Team (ll). Fuckery, fights and misspellings aside, Slaughterhouse has seemed to be able to do no wrong, which is rare considering that they’re swimming in a thinktank of scrutiny and angry commenters. Almost every bar has been met with e-oohs and ahhs. And the album is dope. 4 Cigs dope.

Still. 18 stacks?

Slaughterhouse is an Internet phenomenon. It is full of MCs that have gained recognition via the blogs and produced an album catered completely to the sites & their visitors without even a dream of a crossover hit. And out of the tens of thousands of Internet Hip-Hop fans that frequent TSS, Nah Right, etc. all we could muster up was 18,000 purchases – much lower than the already measly 23-25K the album was expected to sell. And I know you got the album. It’s been all anyone could talk about for the past two weeks. And despite how dope you thought it was, it still apparently wasn’t purchase-worthy.

Ladies and gents, you have now reserved the right to shut the fuck up. No more complaining about Wale making songs with Gucci Mane and Lady GaGa. No more grumbling because Wayne has too many “Ms. Officers” on his album. Zip it. Why would a label care what you think? You’re not affecting the marketplace and in the grand scheme of things, the 18,000 albums you’re going to buy are just a drop in the bucket compared to the sales that “selling out” provides.

For these execs, money = power and our reliance on Rapidshare has squandered any perceived power the net had left. This shows that no artist can be completely sustainable on Internet support alone. Trust, the labels were watching.

This was a test.

Your grade? F. A big fat F to everyone.

Previously Posted — “Lyrical Murderers” – Review Of Slaughterhouse’s Self-Titled Album

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