Trump-Supporting Neo-Nazis Have Declared New Balance The ‘Official Shoes Of White People’

11.16.16 3 weeks ago 19 Comments

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You know how the old saying goes: the shoes make the man and the New Balances make the white supremacist.

At least that’s what a neo-Nazi blogger and a good part of the internet feels in this crazy post-Trump world we now exist in. The racist blogger called for New Balance shoes to be the “official shoes of white people” after New Balance celebrated Donald Trump’s victory in last week’s presidential election. The Washington Post has the important quotes.

In a post written over the weekend, neo-Nazi blogger Andrew Anglin declared New Balance the “Official Shoes of White People.”

“I’m a Nike guy. Or rather, I was,” Anglin wrote on his popular website the Daily Stormer, which promotes an anti-Semitic, white supremacist agenda. “It’s time to get on-board with New Balance now. Their brave act has just made them the official brand of the Trump Revolution.”

He tells his readers New Balance is now their “uniform” and claims they should view the company’s statement on Trump — taken out of context — as “a gesture to support White people and to support US manufacturing.” He also wrote that he believed it was all a marketing scheme to gain customers who voted for Trump.

“This will be fantastic,” Anglin wrote. “We will be able to recognize one another by our sportswear.”

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