Over the weekend, up-and-coming UFC fighter and reality TV competition favorite Paige VanZant raised some eyebrows on social media by posting a risqué video undressing down to her undies to promote Reebok’s new black and white line of sports bras and panties. It wasn’t the kind of thing that would generally attract attention, but it seemed a bit off brand for the typically squeaky clean VanZant. It also ended up angering a number of other fighters who weren’t happy with Paige cashing in on her looks and selling sex rather than her fighting ability.
Paige and her team quickly deleted the video, but nothing ever disappears from the internet once it’s appeared there and the conversation didn’t stop even after the Tweet was gone. So I thought it might be a good idea to look beyond Paige’s harmless attempt to promote one of her sponsors and try to explain the anger underlying this latest explosion at one of the UFC’s chosen stars.