Spotlight

Nike Livestrong Collection For Holiday 2011

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In 2004, Nike's Livestrong movement began with the selling of a yellow rubberband and raised $80 million to support <a href="http://smokingsection.uproxx.com/TSS/tag/lance-armstrong-foundation">The Lance Armstrong Foundation</a>.

VIDEOS

Nike x Livestrong Footwear Collection 2011

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<a href="http://smokingsection.uproxx.com/TSS/?p=150580"> For several years, the only Livestrong item I owned was several of those baller bands, which I bought when they initially released and never wore. Instead, they served as gifts to friends because, at the time, the pieces of rubber wear coveted fashion accessories. And there we find the origins of how trends begin since Lance Armstrong's cancer campaign has taken on a second life, the oft used maize and black color scheme becoming as recognizable as Yankee fitteds. Iconic may be the word that applies or at least the one I use will talking about certain items with friends. When an article of clothing or an element starts to live independently. Often, I say when it doesn't have to match an other parts of what you're wearing and a connection isn't required before donning it. The aforementioned Evil Empire lids. Denim jackets. The neon yellow commonly associated with AM95's. My personal favorite camouflage, which matches everything. And now, Team LAF's signature varsity maize yellow and black, which don't require surviving cancer or riding a bike for eight days. You wear it and it blends in because it's recognizable. And 2010 changed things for me after I broke down and grabbed a pair of <a href="http://www.sneakerobsession.com/28880/nike-trainer-1-2-livestrong/">Livestrong Trainer 1.2's</a>.

TOUR DE FRANCE

Marcus Troy x Nike x Tour de France

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<a href="http://marcustroy.com/press/press-nike-x-livestrong-x-chalkbot-x-marcus-troy-tour-de-france/"> Taking a minute to shout out <a href="http://marcustroy.com">Marcus Troy</a> for being influential enough to have <a href="http://marcustroy.com/press/press-nike-x-livestrong-x-chalkbot-x-marcus-troy-tour-de-france/">his words marked on the pavement</a> traveled by the Tour de France.

SNEAKERS

Livestrong x Nike Dunk High Premium

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<a href="http://undftd.com/"> <a href="http://smokingsection.uproxx.com/TSS/tag/nike-sportswear">NSW</a> and Lance Armstrong's Livestrong Foundation get together for this Dunk High to coincide with the beginning of the 2010 Tour de France.

Zoom Tiempo

Congrats To Starks Laces!

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Major moves continue to be made as <a href="http://smokingsection.uproxx.com/TSS/tag/starks-laces">Starks</a> teams up with Nike and Lance Armstrong to add their signature laces & tips to the joints that come on the <a href="http://ctothejl.com/shoes/livestrong-x-starks-x-nike-zoom-tiempo-austin/attachment/mj31/">Zoom Tiempo</a>.

SNEAKERS

Cop: Nike Sportswear Air Max Livestrong Collection

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We already waxed poetic on the whole <a href="http://smokingsection.uproxx.com/TSS/2009/03/nike-x-lance-armstrong-stages">Air Max section</a> of the Nike Sportswear Livestrong collection.

Stages Collection

Livestronger.

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I started noticing this new Lance "Stages" stuff last week when pics were unveiled of <a href="http://www.supertouchart.com/2009/03/08/lacycle-killerslance-armstrongs-new-kaws-trek-madone/">the Kaws-designed bike</a>.




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