#NETFLIX

Netflix CEO earned $9.3 million for being a giant screw-up last year

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If you remember the name Reed Hastings, it's probably from <a href="http://filmdrunk.uproxx.com/2011/09/netflix-is-called-qwikster-now-for-some-reason" target="_blank">those videos</a> he made last year explaining why Netflix was splitting into two companies for DVD and streaming, giving the new one the torn-from-1998 name "Qwikster.

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Netflix cancels plans for Qwikster (perfect timing!)

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Less than a month ago, Netflix CEO and Co-Founder Reed Hastings sent all his subscribers a <a href="http://filmdrunk.uproxx.com/2011/09/netflix-is-called-qwikster-now-for-some-reason" target="_blank">long, personalized email</a> saying "I messed up," and announcing a plan to split Netflix into two companies -- Netflix, which would handle streaming, and Qwikster, a new subsidiary and site which would handle DVD-by-mail services (and remain on the cutting edge of 1999, thanks to the new name).

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Netflix: Um, Just Forget About That Whole Qwikster Thing

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In <a href="http://www.uproxx.com/media/2011/10/snl-mocks-netflix-hilariously-in-nixed-sketch/">a sketch that didn't make the air last weekend</a>, SNL hilariously mocked Netflix's recent identity crisis-related public missteps.

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Jason Castillo, AKA @Qwikster, Finally Woke Up From His Weed Haze

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All day I've been imagining Jason Castillo, the stoner who's <a href="http://www.uproxx.com/technology/2011/09/netflix-really-didnt-think-this-qwikster-thing-through-all-that-well-did-they/">unwittingly squatting on the Twitter handle of Netflix's new DVD-by-mail unit</a>, waking up on his sofa amidst a pile of empty pizza boxes and honey bear bongs to discover that he's suddenly semi-famous and potentially in line for a financial windfall.

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Netflix is Called ‘Qwikster’ Now for Some Reason

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I didn't really cover it when Netflix raised their price for unlimited streaming and one DVD from $9.

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Netflix Really Didn’t Think This Qwikster Thing Through All That Well, Did They?

By | 9 Comments

Putting the business savvy of Reed Hastings' decision to <a href="http://www.uproxx.com/gaming/2011/09/netflix-is-now-qwikster-rents-video-games/">spin off Netflix's DVD-by-mail business into Qwikster</a> aside -- and there is a lot to debate about this -- the way all of this came about makes me think that it was a decision made in the middle of the night by a panicked executive on a weekend bender.

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Netflix Is Now Qwikster, Rents Video Games?

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Netflix, as the entire internet knows, <a href="http://www.uproxx.com/technology/2011/07/netflix-raises-prices-entire-internet-cries/">raised prices to much more wailing and gnashing of teeth</a>, proving it was literally <a href="http://www.uproxx.com/technology/2011/07/the-netflix-relief-fund-will-halt-white-peoples-suffering/">the worst thing to ever happen to white people</a>.


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