Way back in February, I maxed out the Childish Double Entendre Machine while writing about Lifetime’s new reality show focusing on Roseanne Barr’s new life as a macadamia nut farmer in Hawaii. And before you ask, that is a real thing in a real sentence I just wrote, and not the result of peyote fever dream.
Anyway, “Roseanne’s Nuts” has its first promo, and the ad campaign seems to be built around the word “nuts” and the expectation that people will consistently laugh at the double entendres that come from working on a nut farm. Which sounds like a brilliant idea to me. Lots of 5th grade boys watch Lifetime, right?
