With all the talk about how poorly NBC is doing (not to mention the evidence), it’s worth noting that the network has picked up “Grimm” for a full season after its strong performance on Friday nights — and will even give the show a tryout on a Thursday night next month.
The show just became the only new NBC hour-long series to get a “back nine” episode order this fall. “We are very pleased to be making a full-season commitment for Grimm,” said NBC president Robert Greenblatt…
Grimm has been beating Fox’s Fringe on Friday nights and has often rivaled CBS’ CSI: NY in the 9 p.m. slot, too. The show has also improved its time period by 50 percent for the network (the show is averaging 6.9 million viewers and a 2.3 adult demo rating when DVR is added). In fact, NBC is going to give Grimm a shot on Thursday nights — airing an episode in the Prime Suspect slot at 10 p.m. Dec. 8. At the very least, the move might get Grimm some additional sampling. [EW]
I was skeptical of another show about fairy tales, but the buzz is that “Grimm” is dark and scary while being relatively subtle about its fairy tale roots — unlike, say, “Once Upon a Time,” which is all, “FAIRY TALES! SNOW WHITE! DISNEY!!! REMEMBER THESE STORIES FROM CHILDHOOD? DISNEYYYYY!!!!” Ugh, that show.