I didn’t want to like this commercial. I really didn’t. It’s pretty much just a knockoff of the Old Spice commercials (and a less creative one at that, because there are cuts between each nonsensical segment), and yet, there I was, giggling at everything: the cuss words, the machete, the bear throwing money around, etc. I don’t know if it says more about the commercial or less about me, but I enjoyed it thoroughly. Nice work, Dollar Shave Club. I won’t be using your service because I grow facial hair like a 12-year-old and I don’t have a job that requires me to shave more often than “when somebody says my face looks gross,” but still, well done.
If I had any bone to pick with this commercial, besides its derivative nature, it would be the final shot. Sure it’s got a bear with a brick of money making it rain, a spokesman with a leaf blower, an awkward warehouse employee, and a giant American flag, but I can’t help but feel like it’s missing something. You guessed it: Blue Shirt Guy. Never forget.