Ben & Jerry’s Is Temporarily Renaming Their Cookie Dough Ice Cream In Honor Of Marriage Equality

06.26.15 3 years ago 3 Comments

Not to play spoiler if this is the first thing you’ve read on the Internet today, but gay marriage is now legal across all 50 states (AWESOME!). Overjoyed same-sex couples are celebrating all over the country. The news is so groundbreaking, in fact, even the dessert world has taken notice.

Ice cream giant Ben & Jerry’s announced today that they will be renaming their Chocolate Chip Cookie Dough to “I Dough, I Dough” in honor the the SCOTUS ruling:

Across the country and around the globe, the movement for marriage equality is on an unstoppable roll, generating history-making victories, game-changing wins and growing waves of public support for legalizing same-sex marriage everywhere.

With this ruling, the SCOTUS recognizes the bond of love and commitment between two people, and protects the fundamental rights and freedoms that come with it.

To celebrate the occasion, and the countless citizens who’ve worked so hard to make it happen, we’re honorarily renaming our Chocolate Chip Cookie Dough ice cream I Dough, I Dough for the summer, at participating Ben & Jerry’s Scoop Shops nationwide.

Pints of the sweet stuff can also be purchased online through the Human Rights Campaign website, which supports LGBT causes.

While the name change is only temporary, the SCOTUS ruling is permanent, and that’s something we can all celebrate.

(Via Ben & Jerry’s)

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