Every other sneaker release between today and the end of 2012 just became irrelevant. Sure, there will be big, high-dollar basketball launches when the season approaches. And we know a “must-have” Jordan retro will drop on Black Friday, then followed by the next “must-have” retro around Christmas. Unfortunately, they won’t matter.
They lose only potency when a certified classic like the “Chlorophyll” Trainer only comes around every few years and, for the 2012, the release hits select retailers on October 20th. And when that day comes – and depending on the quality Nike’s infused into the craftsmanship – it’s a foregone conclusion that I’ll need at least two pairs. Technically, they’re labeled as the Nike Air Trainer 1 Mid Premium LE which means they should get a decent grade of leather. If it’s on par with the thicker grade used on the Trainer SC II QS, a third pair may be in order.
Why would anyone buy multiple pairs of such a dated model, originally released in 1987?
While they won’t gain much fanfare, Nike still releases the Chlorophylls because they have a diehard fanbase, of which I am a proud member. Rank the model up there with the AM95 and the AF1 as one that simply will never age in its original form and colorways. So many game-changing factors are tied into the shoe – the forefoot strap, the whole idea of “cross-training” as a new athletic sector at the time plus the whole lore tied to John McEnroe, Bo Jackson and the infamous ad campaigns – make the AT1 larger than life.
25 years later, they’re still the Yankees hat of sneakers in that they go with everything, suit any occasion and still serve multiple purposes, just like Tinker Hatfield intended. Since they were last seen on store shelves in small quantities in 2008, I don’t want to be without a fresh pair in case the Swoosh decides to skip a few years in between releases again. Unlike most kicks on the market, the Trainer 1 will hit retailers for a very reasonably priced $110 so by my irrationally rational shoe-buying math, that’s a couple of hundred dollars worth of shoes spread across several years worth of potential wears.
May not make sense to many, but it makes perfect sense to me.