Adidas’ All-Star weekend included releasing a whole lot of sneakers — some of which were special colorways on signature kicks that belong to basketball players — to celebrate the festivities in Chicago. But that wasn’t all adidas had going on, as it assembled a collection of names from in and out of the world of ball for what it called the World’s Best Career Day.
The sneaker and apparel company launched the adidas Legacy basketball program in the city during All-Star. According to a release, adidas Legacy “is a long-term commitment to each school and the students that provides resources for training and education, opportunities to participate in community initiatives, and unique access to the brand.”
To celebrate this, and to give the 240 students from the eight Chicago-area high schools that are part of the program, adidas held its career day. They were broken up into various labs, some of which included stars from the world of basketball. Kyle Lowry and Patrick Beverley swung by as special guests, while the rest of the labs broke down like this:
Apparel Lab: James Harden, Daniel Patrick
Broadcasting Lab: Candace Parker, Chiney Ogwumike, Maria Taylor and Tracy McGrady
Creative Business Lab: Fat Tiger
Filmmaking: Jonah Hill, Alexis Jones
Gaming Lab: Ninja, Zach LaVine, Sugar Gamers
Music Lab: Pusha T, Rapsody, Liz Cambage
Sneaker Lab: Derrick Rose
With adidas Legacy’s opening in the city, Chicago joins New York and Los Angeles as the cities that take part in the initiative.
