Charles Barkley Couldn’t Resist Making Fun Of Shaq While Launching His Wine Label

Here is a sentence that is extremely weird: Turner Sports analyst and Basketball Hall of Fame inductee Charles Barkley now has his own wine label. Barkley is teaming up with Chris Cameron, a veteran in the winemaking industry, to start CB Vineyards. He’s not making any money on the project, as all of his earnings from the label are going to charity.

CB Vineyards will include a trio of wins, according to Haute Living: CB Vineyards 2014 Red Blend, CB Vineyards 2015 Chardonnay, and CB The Analyst 2014 reserve red blend. It’s definitely a project that seemingly came out of nowhere, but it’s cool that Barkley is pursuing one of his apparent passions.

Additionally, Barkley held an event in California to launch the label. While there, Barkley thought it would be fun to swipe at his NBA on TNT colleague, Shaquille O’Neal.

“I’m excited about this venture, really excited. When we first started talking about it, I said ‘I don’t want to put my name on something just to make money.’” Barkley said. “That would make me Shaq.”

So this is hilarious, and as you go through the laundry list of things that Shaq has put his name on — my favorites are the Shaq Fu video game and the Shaq Pack from Burger King — it becomes even funnier. The Inside the NBA crew never resists the urge to make a joke at another colleague’s expense, whether it’s 1:30 a.m. EST after a basketball game on the west coast ended, or apparently, in the middle of the launch of their wine label.

(Via Haute Living)