The Brooklyn Nets finally have a plan in place for the future. Executing it with success in terms of wins and losses, though, will be difficult despite the organization’s new and long overdue front-office stability.
General manager Sean Marks, who was appointed under backwards circumstances in late February, says that Atkinson’s experience learning from successful coaches and strong player development reputation make him a perfect fit in Brooklyn.
“We are thrilled to announce Kenny Atkinson as our new head coach and to welcome him and his family to Brooklyn,” said Nets General Manager Sean Marks. “Kenny’s years of NBA coaching experience working under successful head coaches such as Mike Budenholzer and Mike D’Antoni have provided him with the foundation and experience we were looking for in a head coach. We believe that Kenny’s core principles, leadership,communication skills and exceptional background in player development make him an ideal fit for the culture we are building in Brooklyn.”
Atkinson, meanwhile, stresses that while he’s thrilled to begin his tenure with the Nets, his current focus remains on helping the Hawks advance in the playoffs.
“I am truly honored and humbled to be named the head coach of the Brooklyn Nets, and I would like to thank Nets’ ownership and management for this tremendous opportunity,” said Atkinson. “Together with Sean and his staff, we look forward to building a winning tradition here in Brooklyn. I also want to acknowledge and thank Mike Budenholzer and the entire Atlanta Hawks organization for their cooperation and support throughout this process. While I am eager to begin working with the Nets, I remain committed to my coaching responsibilities with the Hawks for the remainder of the postseason.”