Philadelphia shoe shop UBIQ is dropping a new collaboration with Diadora to pay homage to the city with a cheesesteak inspired “Whiz Wit” N.9000 design, which will release on Jan. 28.
The shoe features a suede and leather upper, with coloring to represent the hoagie roll, meat and yellow cheese whiz that make up a traditional Philly cheesesteak. The insole features a cheesesteak wrapper design, with the UBIQ branding of “The World Over, Est. 2002, Family Owned & Operated Since 2002.”
The shoes are also inscribed with “Wit” and “Witout” where the normal branding for “Diadora” and “N.9000” would go, as an added bit of Philadelphia flair to pay tribute to the way one orders their cheesesteak (with or without whiz).
Each pair of shoes will also come with four lace options, two types of two-tone laces as well as yellow laces to look like cheese whiz and red laces to look like ketchup.
I’m a big fan of these kinds of inspired shoe collaborations, and UBIQ and Diadora did a great job with these N.9000s. The detailing is crazy as everything on the shoe was done with purpose and meaning, but nothing is overdone. The shoes will release on Saturday, Jan. 28 at UBIQ’s two Philadelphia and Georgetown locations with special cheesesteak shop displays.
