How is this possible?

Senior Editor
07.16.10 36 Comments

Crash, Paul Haggis’ sleazy 2005 cartoon about race relations, is probably the worst film to win a Best Picture Oscar in the last ten years.  Something to collect awards and be quickly forgotten… right?  The other day a friend asked me if I’d noticed that Crash had been the top Netflix rental for as long as he could remember.  I assumed it was a software glitch.  Amazingly, it wasn’t.  It turns out, Newsweek did a story a few weeks back (Pajiba brought it to my attention) on the most-rented Netflix movies of all time, and Crash was number one.  Crash.  The most Netflixed movie of all time.

1. Crash (2005)
2. The Curious Case of Benjamin Button (2008)
3. The Bucket List (2007)
4. The Departed (2006)
5. Iron Man (2008)
6. No Country for Old Men (2007)
7. The Pursuit of Happyness (2006)
8. The Proposal (2009)
9. Gran Torino (2008)
10. Casino Royale (2006)

Even putting Crash aside, there’s a lot of WTF going on in there.  The Bucket List?  Really?  That’s… weird. I get the feeling Netflix is overwhelmingly composed of semi-hip middle-aged white people. It’s the Don Henley concert of websites.

Also fun: the interactive Netflix map.

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