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Year in and year out, Al Jaffee uses clever design and artistic trickery to make us ruin the back covers of MAD Magazine. Sometimes it’s absurd, sometimes it’s goofy… and sometimes it’s painfully cutting, as this exclusive reveal of the Fold-In for MAD Magazine #529 shows us.
Jaffee has actually been at this particular feature for fifty years; the first Fold-In debuted in MAD #86, the April 1964 issue, and only six issues haven’t featured one in the intervening five decades. It’s one of the most beloved features, and when Jaffee did one for Jon Stewart’s book, they actually asked him to deliver it in person.
For the upcoming issue, #529, Jaffee takes on the trend of ’80s revivals:

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And points out we’re in the middle of another far more dangerous one…
I was totally expecting something really stupid, but that is actually pretty terrific (and about a 50% chance of coming true).
The Fold-Ins are some of Mad’s most scathing moments, I think.
“The All Ighty Ollar”?…heh heh heh…Oh, I get it!!!
Does something smell funny in here?
I don’t think so, stupid!
I want roast beef, you CLOD!
What kind of slime would I marry?
Amazing work from Al as usual, but did he really need to include the words “Rotate Page”? Then again, considering how often Mad jokes about the average IQ of their readers, maybe it was required…=P
I’ll bet it was an editorial decision.