Future Announces His New Album And Releases The Video For Its First Single ‘Crushed Up’

01.04.19 7 months ago

After a 2017 that saw him pump out two number one albums in successive weeks and collaborate on a mixtape with Young Thug, Future rolled into 2018 with similar steam. In June, he served as Executive Producer of the soundtrack for the Director X blaxploitation reboot Superfly and appeared on over half of the album’s 23 tracks. The following month, he released the second installation of his Beastmode mixtape series with Zaytoven. Finally, Hendrix closed out the year with October’s Wrld On Drugs, his well-received collaborative mixtape with Chicago, emo-rap upstart Juice Wrld.

Just four days into 2019, Atlanta’s prolific Patron Saint of Pharmaceuticals is showing no signs of slowing down. On Friday, Future announced through a press release that an as-yet-untitled new project will be released on January 18th through Epic Records and Freebandz Entertainment. As if that wasn’t enough, on January 11th, a new, feature-length documentary about the 35 -year-old artist called The WIZRD will premiere on Apple Music. Future will hold special pre-release screenings of the film in Los Angeles (January 8 at iPic Theaters) and New York City (January 10 at iPic Theaters at Fulton Market – South Street Seaport).

Ahead of the album, Future released a music video for his new single, “Crushed Up” on Thursday night. The three-minute clip is a winter-wonderland-themed ode to the Atlanta rapper’s favorite accouterment — his diamonds. The video opens on a young boy sitting in a shabbily furnished room. The boy reaches for a snow globe, shakes it, and suddenly, we’re swept away into Future’s icy world. It’s a mansion littered with stripper poles, veiled ballerinas, and jewelers inspecting a thick, diamond-encrusted, Cuban link chains. It’s as if we’ve wandered into some sort of Magic City/Narnia crossover episode.

You can check the video out above!

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