“Flexin’ my athleticism, They oughta show this sh*t on television, Atlanta Falcon hoodie bomber, Yo girl, she tryin’ to get under my Under Armour”
Music, sports and marketing have shared a synonymous relationship for a while now to the point where no one even blinks an eye when the three forces combine to produce content. Champs Sports commissioned ATLiens T.I. and Migos member Quavo for a new track titled “Baller Alert,” which features New York Jets wide receiver and Under Armour athlete Brandon Marshall in the accompanying video for the song. In the clip, the trio pals around in the studio as Tip and Quavo rattle off rhymes that range between references from how loaded their walk-in closets are to how Marshall and other gridiron stars put in work on the field. If UA and Champs are looking for a natural suggestion for their next collaborative effort, the easiest option would be to pair Steph Curry with Lecrae and Dee-1 just as long as Chef Curry leaves the lyricism to the pros and makes sure there’s a Riley cameo appearance included in visual.