The Jaguars Are Turning Their Burgers And Beer Teal In A Weird Show Of Team Spirit

Delaware North

In what is essentially the plot of a TGIF sitcom from the 90s, the Jacksonville Jaguars will feed their fans teal burgers and beer to honor their first home playoff game in 17 years.

Stadium food provider Delaware North is preparing a special teal-based menu for Jacksonville’s playoff game against the Buffalo Bills on Sunday, breaking out the special dyes to turn brews, burgers and more a special shade of light blue. It’s a fun idea, but I’m not going to lie to you and say that I’m not a bit alarmed about how unusual a teal burger bun looks.

For example, here’s a perfectly reasonable teal ice cream sundae in a perfectly normal-looking mini Jaguars helmet. But then you get to the teal burger and start to wonder is… is that the teal beer on the right there? The fact that it won’t taste like a sugary fruit explosion must be quite the cognitive dissonance, but then again, the Bills and Jaguars are both in the playoffs this year, so I guess this is the latest sign of how unusual this season has been.

This teal beer is described as a “craft beer” brewed by massive beer emporium Anheuser-Busch, which sort of defies the “craft” label right off the bat, although the companies are stressing that supplies are limited. If InBev or Delaware North want to send me some teal beer to try, I’ll go for it. I’m a bit of an adventurous eater when the meal is themed. But I’m still more than a little wary.

Could the Bills do something similar? Bison burgers are reasonable, though that seems a bit counterproductive. But maybe a chicken wing-flavored beer? Nope. That’s gross. Regardless, I need to stress that only teal burgers and beer should be consumed at EverBank Field on Sunday. If you come across a teal burger in any other setting, maybe opt for chicken fingers instead. You know, just in case.

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