‘Kingsman: The Golden Circle’s Title Is Explained, Along With A Wild Promo

Kingsman: The Golden Circle, has laser lassos, whiskey drones, and Channing Tatum as a cowboy secret agent named Tequila. In other words, Fox read our wish list. Kingsman also has an interesting marketing team, who’ve already brought us an Archer crossover, and now they’ve gone even bigger with a viral marketing event millions of people will see later today. Yes, they’re taking credit for the solar eclipse, playing it like a marketing stunt in the humorous video above.

They also released a brief TV spot in which Roxy (Sophie Cookson) explains how “The Golden Circle” got its name. The henchmen of main villain Poppy (Julianne Moore) burn off their fingerprints, file their teeth flat, and mark themselves with a 24-karat gold circle embedded into their skin.

Here’s an extended TV spot as well, featuring some of the actors including Taron Egerton (Eggsy), Mark Strong, Colin Firth, Channing Tatum, Jeff Bridges, Julianne Moore, Halle Berry, and Pedro Pascal.

Kingsman: The Secret Service introduced the world to Kingsman — an independent, international intelligence agency operating at the highest level of discretion, whose ultimate goal is to keep the world safe. In Kingsman: The Golden Circle, our heroes face a new challenge. When their headquarters are destroyed and the world is held hostage, their journey leads them to the discovery of an allied spy organization in the US called Statesman, dating back to the day they were both founded. In a new adventure that tests their agents’ strength and wits to the limit, these two elite secret organizations band together to defeat a ruthless common enemy, in order to save the world, something that’s becoming a bit of a habit for Eggsy…

Kingsman: The Golden Circle opens September 22nd and blots out the sun later today.

(Via 20th Century Fox)