The hot new trend of the of fall 2015 television season is… naked ladies with tattoos! Maybe! Or maybe not! It depends how much weight you give to the first batch of overnight ratings! Which probably shouldn’t be a lot! But still!
Explanation: NBC’s freshman drama Blindspot, about a naked woman covered in mysterious crime-preventing tattoos who wakes up with no memory in a duffel bag in Times Square (you know, that old trope), was the big winner on the first official night of the new fall season.
Blindspot had 10.6 million viewers and a 3.1 rating among adults 18–49, easily beating all of its 10 p.m. rivals. From the moment Blindspot was announced in May, the crime drama had arguably the grabbiest ad campaign of any original freshman title with its marketing campaign built around star Jaimie Alexander crawling tattooed, nude and disoriented out of a duffel bag left in Times Square. Blindspot was down slightly from The Blacklist in this slot last year, but up from NBC’s short-lived State of Affairs.
Faring less well? Fox’s Spielberg-produced adaptation of the Tom Cruise movie Minority Report, which pulled in only 3.1 million viewers, making it the night’s lowest rated network show in the same demo. Which is bad. And kind of a surprise, given how much time and money Fox pumped into promoting it. All of which is to say this: If Minority Report opens one of its next episodes with a thinly developed, hurriedly conceived naked woman covered in mysterious tattoos, there’s a reason for it.