The relationship between cable providers in the United States and its customers is an awful one, to put it bluntly. For those gleefully unfamiliar with how the relationship works, it really is terrible. Cable companies have agreed not to compete with each other, meaning that customers have zero options for their region when it comes to cable television and high-speed internet. Yes, there are satellite television providers as well as DSL internet providers, but depending on where you live those options might be drastically inferior or simply unavailable. The atmosphere created from this relationship is one where cable providers can freely price-gouge and treat their customers poorly without fear of competition.
Enter April 30th, 2016, Comcast’s annual “Comcast Cares Day.” This is the day where Comcast sends their employees out into their communities to give back, to share these moments of community bonding and good intentions via the hashtag #ComcastCaresDay. The thing is, just about everybody that has ever had Comcast’s service absolutely despises them. So, of course, that hashtag has been appropriated by the fine denizens of the internet and used to express just how poorly America thinks of Comcast’s service. Mashable has the report on it and it’s brutal.
The tweets with the tag #ComcastCaresDay run the gambit from talking about their awful approach to repairs to how notoriously awful their customer service can be via telephone. So while Comcast intended for this hashtag to be like this: