Fast National ratings for Sunday, April 7, 2013.
CBS’ broadcast of the 48th Annual Academy of Country Music Awards dominated all three of its hours on Sunday night, building to a crescendo in the 9 p.m. hour and helping the network dominate primetime in all measures.
It was the biggest ACM Awards audience in 15 years and the show’s top performance in the 18-49 demo since 2001.
With the other networks fearing the ACM Awards, or perhaps a slew of high profile cable premieres and finales, Sunday offered little else of note, unless you’re excited by a flat week for “Celebrity Apprentice.”
Among adults 18-49, CBS averaged a 3.6 rating for Sunday night, beating the combined totals for the other three networks in the key demographic. FOX was second with a 1.3 rating, followed by NBC’s 1.2 rating and ABC’s 0.7 rating in the key demo.
Overall, CBS averaged an estimated 13.87 million viewers and an 8.4 rating/14 share for Sunday. NBC was second with a 2.4/4 and 3.735 million viewers, topping ABC’s 2.1/3 and 3.27 million viewers. FOX averaged a 1.6/3 and 2.82 million viewers for the night.
[Univision averaged 2.42 million viewers and a 0.9 rating among adults 18-49 for Sunday night.]
7 p.m. – CBS started its primetime sweep with 9.34 million viewers and a 1.4 rating among adults 18-49 for “60 Minutes.” A repeat of “America’s Funniest Home Videos” had ABC in second with 5.545 million viewers and a 1.1 key demo rating. NBC’s “The Voice” encore was third with 3.37 million viewers and a 0.9 key demo rating, ahead of the 1.87 million viewers and 0.8 key demo rating for FOX’s repeats of “Bob’s Burgers” and “The Cleveland Show.”
8 p.m. – The start of the ACM Awards telecast averaged 14.58 million viewers and a 3.6 rating among adults 18-49 for CBS in the 8 p.m. hour. NBC’s repeat of “The Voice” was a distant second with 4.425 million viewers and a 1.5 key demo rating, just ahead of the 3.105 million viewers and 1.4 key demo rating for repeats of “The Simpsons” and “Bob’s Burgers” on FOX. ABC’s repeat of “Once Upon a Time” averaged nearly 3 million viewers and a 0.6 key demo rating.
9 p.m. – The country awards telecast rose to 16.38 million viewers and a 4.7 rating among adults 18-49 for CBS in the 9 p.m. hour. FOX’s repeats of “Family Guy” (3.595 million and a 1.7 key demo) and a new “The Cleveland Show” (3.37 million and a 1.6 key demo rating) finished second. NBC’s “Celebrity Apprentice” encore averaged 2.69 million viewers and a 0.8 key demo rating, with ABC’s “Revenge” repeat finishing fourth with 2.38 million viewers and a 0.6 key demo rating.
10 p.m. – The ACM Awards telecast dipped slightly to 15.165 million viewers and a 4.6 rating among adults 18-49, still dominating for CBS in the 10 p.m. hour. NBC’s “Celebrity Apprentice” averaged 4.455 million viewers and a 1.4 key demo rating in second. ABC’s repeat of “Red Widow” averaged 2.175 million viewers and a 0.5 key demo rating.
All ratings information comes from preliminary Fast National Nielsen data, which includes live and same-day DVR viewing. All numbers are subject to change.