During the Las Vegas-based CinemaCon last week, Frito Lay brought a new snack food into the fold: Cheetos Popcorn. During the movie theater convention, salespeople from the company handed out samples of the test snack food to the crowds of attendees to huge acclaim.
BuzzFeed’s Adam Vary posted an image to his Twitter account of what your future snack food craving will look like:
https://twitter.com/adambvary/status/590630082483486721
In this image from WTSP10News, Chester Cheetah stands beside the product, literally:
Yes, Cheetos Popcorn could become our new movie theater must-have: http://t.co/XGdWbZK6PI pic.twitter.com/7kha7xwcwt
— 10 Tampa Bay (@10TampaBay) April 27, 2015
As tasty as this Cheetos Popcorn news is, Frito Lay’s Alexia Allina told USA Today that they still have a few kinks to work out with the product:
As a company, we’re always innovating and testing new product concepts to see what resonates best with our consumers. Cheetos Popcorn is still in the very early development stages.
Frito Lay will release more details on the new snack food hybrid when the company is ready to bring the product to market. Until then, we may have to just smuggle Cheetos into the theater to create our own special popcorn blend ourselves.
(Via USA Today, WTSP10News, and Adam Vary)