![](https://uproxx.com/wp-content/uploads/2017/05/dog-rates-covfefe.jpg)
Drama has manifested itself after a wild night of meme-making thanks to Donald Trump’s now-infamous “covfefe” tweet, and it’s swirling around the unlikeliest place: @Dog_Rates. One of the last bastions of pure wholesomeness on the internet today, the Twitter account that rates dogs (well) came under fire from both the left and the right for putting proceeds of a covfefe hat to Planned Parenthood, then apologizing for it when some of his followers objected. How did we get here? Let’s take a look.
The heckin’ funny guy behind @Dog_Rates, Matt Nelson, has maintained a store full of merchandise because having an ultra-popular Twitter account doesn’t really pay the bills. It’s full of hats and shirts featuring the many catchphrases he’s popularized over the last few years rating doggos. Stuff like this:
these @dog_rates hats are 13/10 bean approved pic.twitter.com/nRCdq4g9gG
— Rachael (@rachaeleasler) May 18, 2017
Friendly reminder that they're good dogs, Brent
Shop Now: https://t.co/uPbojPc5lT pic.twitter.com/q3HudIkG59
— WeRateDogs (@dog_rates) May 28, 2017
So when Donald Trump’s mysterious “covfefe” tweet took the internet by storm for a few hours, Nelson did what anyone with an online shop would do — capitalize on the fervor with a joke, then monetize it before everyone forgets it even happened.
First, the joke:
This is Dewey (pronounced "covfefe"). He's having a good walk. Arguably the best walk. 13/10 would snug softly pic.twitter.com/HciEaJkC4D
— WeRateDogs (@dog_rates) May 31, 2017
Then the merch:
I'm so sorryhttps://t.co/7GvfnDYCqL pic.twitter.com/Myd6FM0nN4
— WeRateDogs (@dog_rates) May 31, 2017
Banal enough, right? No. Half of all profits from the merch would go to Planned Parenthood, which has had its funding nearly gutted by the Trump administration. This, naturally, left many people who want to support good dogs, but not Planned Parenthood, upset. As the Daily Dot points out, this announcement turned most lovers of dogs being rated into disappointed lovers of dogs being rated. They don’t want “politics” (IE: preventative care) in their viral joke merchandise based on the President’s typo, it seems. Nor can they just not buy the hat?
PUPDATE: half of all profits will be donated to @PPact
— WeRateDogs (@dog_rates) May 31, 2017
I conceded that from get-go. He's got every right to do it. But it's a bad business decision. Not like there aren't worthy dog causes
— Jonah Goldberg (@JonahDispatch) May 31, 2017
great thing abt dogs is that they aren't political 0/10
— Who Dat (@Fishfearme1259) May 31, 2017
https://twitter.com/graywolf/status/869778178008600576
https://twitter.com/LetsBanEvrythng/status/869942284199919616
Pass. I don't fund PP even indirectly, excepting by taxation. And I want to stop that, too.
— Gerry (@GerryDales) May 31, 2017
There was even the old, debunked, fake “undercover” Planned Parenthood video that came up, like clockwork. (Obligatory reminder that federal money does not fund abortions.)
https://twitter.com/usaforyoubruv/status/870015617138425856
The pushback was so real, it led to Nelson apologizing to all the doggo dads and moms that he may have offended by his charitable act. Dogs are bi-partisan, after all.
https://twitter.com/dog_rates/status/869978957906620416
And since the Internet can’t be the Internet without going Full Internet, the apology led to Nelson getting lambasted by the left, who were upset that he apologized to his right-wing followers, so they came at him with some serious logical fallacies.
https://twitter.com/cat_beltane/status/870003383658201088
Due to the intense backlash from some diseased National Review chud Dog Rates will make a matching donation to a conversion therapy camp.
— AF (@ArkansasFred) May 31, 2017
https://twitter.com/clockworkrobots/status/869979869400096769
https://twitter.com/jelenawoehr/status/869990188407062528
Of course, not to be outdone, the apology was also lambasted by the right, who are experts in the ways of capitalism and mind reading, so they immediately assumed the apology came from Nelson trying to save his income, whatever that may be:
https://twitter.com/KenJoseph66/status/870057994913890305
Of course, it didn’t end there. It seems like @Dog_Rates is an unwitting martyr for all viral social media accounts that are attacked for wanting to personally help a charity of their choice.
https://twitter.com/andreagrimes/status/870016050619744256
https://twitter.com/andreagrimes/status/870019952916353024
It’s Twitter, so the argument rages on, and probably will rage on until the servers melt due to global warming. But that’s an argument for another day. Until then, we can all agree on this:
https://twitter.com/Smasha1337/status/869989072562929665
(Via Daily Dot)