During last night’s Game 1 of the NBA Finals, someone tweeted at the official Gatorade Twitter account, wondering why LeBron James was cramping when he was guzzling plenty of Gatorade on the sideline. The only problem: James is not a Gatorade client, and they said as much in a trollish tweet.
@ryanbkoo The person cramping wasn't our client. Our athletes can take the heat.
— Gatorade (@Gatorade) June 6, 2014
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@LazyBumDrew we were waiting on the sidelines, but he prefers to drink something else.
— Gatorade (@Gatorade) June 6, 2014
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However, Gatorade does work with Dwyane Wade:
It’s time for the @MiamiHeat and @DwyaneWade to make history repeat itself – again. #WinFromWithin
— Gatorade (@Gatorade) June 6, 2014
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Sports drinks, and brands in general, don’t play favorites with teams, but clients — that’s their job. Still, sorta harsh.
@OfficiallyRandy Thanks, Randy. We've been hydrating all day. We never cramp.
— Gatorade (@Gatorade) June 6, 2014
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What do you think?
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