You’ve seen the shoe, but now it’s time to dig a little deeper as the long-awaited primary black/red/white colorway of the Nike LeBron 9 becomes available at retail today. With that, go behind the scenes of LeBron‘ all-new signature shoe as designer Jason Petrie, senior product line manager Charles Williams, senior footwear developer Ben Smith, and the King himself tell you everything you need to know about the Nike LeBron 9. And for all you Kentucky fans out there, your boy John Calipari makes a cameo too.
And as a bonus, check out this cool spot titled “Big Bang.”
Are you going to cop a pair?
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