Crumbl Cookies, a brand started by two cousins in Utah known for their extravagant cookies and eye-catching aesthetic pink boxes, has taken the country by storm in the five years since its inception. The cookie chain is now over 300 bakeries strong across 36 states nationwide with no signs of slowing down. But how much of that is because the cookies actually taste good and not because they’re incredibly Instagram/TikTok-able?
Considering Crumbl drops a new lineup of gourmet cookies every week, opinions across social media are pretty mixed — even amongst die-hard Crumbl fans who anticipate the latest drop as if it’s a fresh pair of AJ 1s.
It’s easy to see why, this week Crumbl’s lineup consists of a caramel apple cookie, a pumpkin roll, something called Aggie blue mint, a peanut butter M&M cookie, pink sugar, and good ‘ol milk chocolate. There is no way all of those cookies are good, right? Some of them don’t even sound like cookies! It seems like the general consensus is that Crumbl cookies are way too expensive (a pack of six will run you over $15) and way too sweet, but I’ve also seen a lot of talk about how they taste like “Play-Doh,” which isn’t sweet at all, but salty — probably more of a texture note, if I had to guess.
Anyway, Crumbl cookies are sometimes so extravagant they don’t even look like cookies anymore, and that seems to be a real turn-off for cookie fans. Here are some of the reactions to their latest drop.
these past two tweeks crumbl cookies been slackin these cookies sound horrendous im ngl
— Max Goof (@killtve) October 3, 2022
We told y’all not to eat them nasty ass, dry ass crumbl cookies now y’all upset
— Rai (@etherealrai) October 3, 2022
crumbl cookies just going to force that nasty ass pink sugar cookie on people i see
— fuck you . (@SadityB_) October 3, 2022
These crumbl cookies cool but not worth $5 a cookie 🤷🏾♀️
— H E R 💋 (@so_necessaree) October 2, 2022
https://twitter.com/chibvby/status/1576972971339845632
Crumbl cookies is so nasty. Y’all are insane eating them dry ass cookies lol
— Tamantha 👸🏾 (@Tamantha_5) October 1, 2022
https://twitter.com/joonsnabi/status/1576965840536104963
i feel like people who dont like crumbl cookies wanna be different so badddd .
— zy . (@zyhonnaaa) October 2, 2022
https://twitter.com/mjsgoon/status/1576326688379523072
do I want to try this weeks crumbl cookies or do I want to enjoy my day
— Zach Jelks (@zacharyjelks) October 1, 2022
My daughter begged me for crumbl cookies and I felt like reporting a fraudulent charge to my bank after . Cause wtf 😂😂😂
— Resilientbrinaaaa (@Fattiesmalls) October 1, 2022
crumbl cookies line up has been so weak these last couple of weeks 😒
— daj 🫧 (@dailydaja_) October 3, 2022
Crumbl cookies gotta do better with the menu fr!
— MIR. (@the_mchick) October 3, 2022
https://twitter.com/saItedlamp/status/1576967968289738756
Yeah Crumbl cookie are bad, overpriced and has WAY TOO MUCH Sugar… 1/10
— LegendOfWinning (@LegendOfWinning) October 2, 2022
crumbl cookies look like they hard as rocks
— DEE (@prettiestdee_) October 3, 2022
This @CrumblCookies blasphemy has to end lol 😂 y’all just not trying the right ones! Every cookie is not a winner but the awesome ones are AWESOME 👏🏽
— Kiki 🦄🫧 (@KreationsbyKiki) October 3, 2022
Sorry to break it to you, but Crumbl cookies are mid.
— Syd (@syd_the_catfish) September 29, 2022
Friendly reminder to check the icing flavor of your Crumbl cookie! That apple pie one is made with cream cheese frosting pic.twitter.com/3kJM2XjOKB
— 🏆Jess (@Themrsshaw888) October 3, 2022
can we as a society acknowledge how god awful crumbl cookies are
— liebestraum enthusiast (@loopcombos) October 3, 2022
Crumbl Cookies gotta be the biggest industry plant I seen since Macklemore
— d. (@_312DARIUS) September 30, 2022
Do ya’ll really like crumbl cookies or they jus 4 tha aesthetics😭
— r (@thornprincesss) October 2, 2022
crumbl cookie having the most mid selections while i’m trying to figure out what i want for my bday cookie 😐😐😐😐 they better get it together before my reward expires
— chloe 🦋 (@pssypinkworld) October 3, 2022
https://twitter.com/juliacraven/status/1576937923844325376
https://twitter.com/crissydaichu/status/1575274138104733699
Crumbl cookies taste just like playdoh
— Cho ❤️🔥 (@boujiecho) September 29, 2022
i’m convinced crumbl cookie makes their cookies with playdoh
— blessed ess :) (@esssdabest) September 29, 2022
Ok I was being nice, I’ll just say it.
Crumbl cookies look bad https://t.co/224kf6YPmK
— KP (@kristtttteennn) October 2, 2022
nothing ab them crumbl cookies made me say “mmm i gotta try” y’all nasty
— AriesAngel (@genesishopkinss) October 1, 2022
One day, we’re gonna talk about how nasty Crumbl cookies are..
— Kiaaa🖤 (@KiaBayBii) October 3, 2022
