Is it a fast-food abomination, or is it the best thing to happen since Mac n’ Cheetos? People are very split on how they feel about Burger King’s new Whopperrito, the burrito-Whopper mashup that’s passed the first stage of regional market testing and will be released nationwide next Monday.
“We’re infusing classic American fare with Tex-Mex flare,” said Alex Macedo, president of Burger King North America. “The Whopperrito is a new interpretation of the Tex-Mex trend in a way that only Burger King restaurants could imagine.”
Meaning that it will still contain the same beef patty Whopper lovers are used to, but will be seasoned differently, and wrapped up in a flour tortilla with tomatoes, lettuce, onions and pickles, and queso sauce. Yum?
Apparently the idea came after Burger King asked members of its “innovation committee” how they could break into the Tex-Mex biz. One franchisee started experimenting, and the Whopperrito was born.
“He called and said, ‘I think I’m onto something,'” Macedo told Business Insider. “We took his idea and added what makes this unique — which is the sauce and mix of spices for the beef.”
Of course, we won’t know how the combo tastes until it actually hits stores, but so far, Twitter users are split on how they feel about the new release. Some are excited:
While others (many, many others) are saying, “Go home Burger King, you’re drunk.”
And at least one person is just plain intrigued:
And in other news about the Whopperrito, people are having trouble spelling the name because of that extra “r.” Whopperrito, Whopperito — whatever it is, we’re at least a little bit curious. The Whopperrito will cost $2.99 on its own and $4.99 as part of a combo meal.