For the past six months, rap fans have been forced to speculate about Kendrick Lamar’s upcoming final album under his Top Dawg Entertainment contract, with little concrete information about the project (other than its elaborate title) to go on. Today though, Kendrick dropped another cryptic clue about Mr. Morale & The Big Steppers, suggesting that it might be a double album. Fans checking in on the website he set up to promote the album, oklama.com, found a new folder to click on, leading to an image of a pair of CDs marked “Morale” and “Steppers” bearing the legend “Master Copy” on each along with a hardcover book bearing the album’s title.
— Pop Crave (@PopCrave) May 3, 2022
Anyone who’s burned a mix CD in their lifetime (so basically anyone born before the year 1996) knows that CDs contain around 74 minutes of space or around 21 tracks. Obviously, most CDs never used the full capacity, but to go over that time limit (or even inching too close to it) meant separating the songs across two discs. Now, I’m not saying that this means Kendrick’s next album is going to be the length of a Marvel movie, but we should probably expect a longer project. It’s also projected to pull down huge numbers — as befits Kung-Fu Kenny’s swan song for the label that has developed his career for the past decade and a half.
As Kendrick inches closer to its release date (the only other solid bit of information we have right now), more details will undoubtedly be revealed at oklama.com. Until then, the speculation continues.
Mr. Morale & The Big Steppers is due on May 13 on TDE and Interscope.