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Jordan Brand Unveils Its First-Ever Soccer Boot, And The Results Are Impressive

https://www.youtube.com/watch?v=4PnUyR3wzDo


Michael Jordan’s impact on the world of sports fashion is undeniable, especially when it comes to footwear. Jordan Brand and Air Jordan gear has already found their way into basketball (obviously), baseball, football, golf and more. However, Jordan’s presence hasn’t yet been felt in the world of soccer… until now.

It was announced this week that Neymar Jr. — Brazil’s youngest and brightest soccer star — will become the first soccer player to feature the Jumpman on his soccer boot thanks to a new partnership.

From Nike:

The NJR x JORDAN Hypervenom football boot takes inspiration from the Jordan V, Neymar Jr.’s favorite. “The Jordan V is very iconic and has the fighter jet shark teeth on the front,” explains Nathan VanHook, Nike Football Sr. Design Director, “and the Hypervenom II that Neymar Jr. wears has an almost modernized version of that feature, so we took those elements and put them together.”

Check out the new boot in all its glory:

The left boot features the No. 10 that Neymar will wear for Brazil at this summer’s Olympic Games in Rio, while the right boot features Jordan’s iconic 23, per Neymar’s request.

Additionally, in appreciation of Neymar’s style off the pitch, Nike will be releasing a special edition of the Jordan V with “Neymar” stitched inside the tongue. They’re pretty nice.

If Jordan is hoping to make a strong push into the soccer world, this is certainly a good start. Not only is Neymar one of the game’s biggest young stars, but they’ve hooked him up with very impressive initial products.

(Via Nike)

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