Although Bully’s sound is rooted in the nostalgic and warm vibes of ’90s punk and alternative rock, but the band has gotten really experimental and tried a lot of different things with their slew of music videos in support of the album. The video for “Running” is a stylistic tribute to the era that inspired it, while their “Feel The Same” clip features food and flowers getting vibrantly destroyed. Now the band is back with a new video for “Focused,” and it features a series of vibrant animation vignettes.
Director Rozalina Burkova says the video is “loosely based on the theme of coming of age and the ups and downs friendships and relationships,” and the band’s Alicia Bognanno adds, “I let Rozalina take the reins on this one. I am a huge fan of all her animation work and wanted her to do what she felt was best for this video.”
Watch the video above, and Bully’s US tour kicks off this month, so check out their upcoming dates below. Also, revisit our interview with the Bognanno here.
2/16 — Norman, OK @ The Opolis
2/17 — Santa Fe, NM @ Meow Wolf
2/18 — Phoenix, AZ @ Valley Bar
2/19 — San Diego, CA @ The Casbah
2/20 — Santa Ana, CA @ Constellation Room
2/22 — Los Angeles, CA @ Teragram Ballroom
2/23 — San Francisco, CA @ Noise Pop Festival
2/24 — Eugene, OR @ Hi-Fi Music Lounge
2/25 — Portland, OR @ Aladdin Theater
2/26 — Vancouver, BC @ Biltmore Cabaret
2/28 — Seattle, WA @ Neumos
3/1 — Spokane, WA @ The Bartlett
3/2 — Boise, ID @ Neurolux
3/3 — Salt Lake City, UT @ Kilby Court
3/5 — Denver, CO @ Larimer Lounge
3/6 — Kansas City, MO @ Record Bar
4/20 — Richmond, VA @ Strange Matter
4/21 — Baltimore, MD @ The Ottobar
4/24 — Knoxville, TN @ The Open Chord
4/25 — Akron, OH @ Musica
4/26 — Columbus, OH @ Ace of Cups
4/27 — Cincinnati, OH @ The Woodward Theater
4/28 — Charlotte, NC @ Snug Harbor
5/4-6 — Atlanta, GA @ Shaky Knees Music Festival
5/9 — Birmingham, UK @ The Sunflower Lounge
5/10 — Sheffield, UK @ Picture House Social
5/11 — Liverpool, UK @ Buyers Club
5/14 — Leicester, UK @ The Cookie
5/15 — Cambridge, UK @ The Portland Arms
5/20 — Leeds, UK @ Gold Sounds
5/21 — Glasgow, UK @ Hug and Pint
5/22 — Edinburgh, UK @ Sneaky Pete’s
5/24 — Newcastle, UK @ Think Tank?
5/29 — Guildford, UK @ The Boileroom
5/30 — London, UK @ The Moth Club
6/9 — Hilvarenbeek, NLD @ Best Kept Secret