Bottoms Up: 30 Vintage Sports Beer Ads To Send You Into The Weekend

I’m a huge sucker for anything Americana, which is why I’ve often thought that I was born in the wrong era, but then I wouldn’t want to live in any decade that didn’t have the Internet or white rappers. That sh*t would be crazy boring, yo. But with the shameful soul of a hipster, I love to look at the past and admire how easy those schmucks had it, you know, aside from the wars and polio and stuff like that. At least people in the 50s only had newspapers, radio and one TV channel to scare the crap out of them. I shiver thinking about FOX News and MSNBC terrorizing us through the Cold War.

So what’s my point, you ask, well it’s that this morning I fell into one of my typical Internet wormholes thanks to the above image of an ad that Budweiser ran to celebrate Miguel Cabrera becoming the first Major League Baseball player to win the Triple Crown since 1967. Being an old soul, I still think that winning the Triple Crown is an amazing achievement, so I like to ignore the new breed of VORPers and WAR mongers when they say that Miggy shouldn’t win the MVP. But that’s another argument for another day.

I started perusing the webs for other vintage beer ads and I came to several conclusions: 1) Beer companies in the 40s and 50s wanted people to die, because they loved suggesting that people drink while doing things like skiing and riding horses; 2) Being an ad exec back then must have been 10-times cooler than Mad Men suggests; 3) White people, am I right?; and 4) I’m thirsty now.