Based on the title Man Of The Woods, it would seem like Justin Timberlake is getting ready to address folksy, throwback themes on his upcoming album. In terms of his music videos in support of the record, however, it’s been pretty much the exact opposite. He went futuristic sci-fi with his dancing robot in his Steve Jobs-inspired “Filthy” video, and now, in the new video for “Supplies,” he’s referencing a post-apocalyptic world in the wake of Harvey Weinstein, Donald Trump, and other social justice issues.
The Dave Meyers-directed clip begins with Timberlake sitting wide-eyed in front of a wall of TVs, his face illuminated by images of Weinstein, Trump, the #MeToo movement, racism, police brutality, gun control, and other American cultural issues of the past few years. This eventually progresses to a post-apocalyptic version of the world, in which there are white alligators walking the streets, umbrellas floating in the air, and followers worshiping an Illuminate pyramid.
Pharrell also makes an appearance in the video, which is their first collaboration in some time because of record label drama, as Timberlake recently explained:
“I gotta say this the right way because I don’t wanna blame anyone for anything. Everyone remembers Clipse. Clipse was signed to Jive Records, which I was signed to. I don’t know what went on with their deal, but I do remember that Pharrell was very adamant about getting them out of the deal. So, from my understanding, it became challenging for him to work with any Jive artist from that point.”
Watch the video for “Supplies” above.
