ABC says that its series debut of Marvel’s Agents of S.H.I.E.L.D. opened a strong #1 in the time period with Adults 18-49, defeating NBC’s Tuesday premiere of “The Voice” by 15% and CBS’ season premiere of “NCIS” by 35%, to qualify as TV’s highest rated drama debut in nearly 4 years – since 11/3/09. It was Tuesday’s #1 TV show in Adults 18-49 (tie) and across all key men demographics (M18-34/M18-49/M25-54). Despite the strong competition, the self-starting ABC drama gained young adults from its first half-hour to it second half-hour.
You read that correctly; it’s not just good for ABC, it the best TV drama debut in nearly half a decade. America is showing a real appetite for genre TV recently; Sleepy Hollow kept its ratings. At this rate, expect Gotham Central sooner rather than later.