‘Doctor Who’ premiere becomes BBC America’s most watched telecast

04.25.11 7 years ago

BBC America

Perhaps the Time Lord should visit the New World more often?
Saturday (April 23) night’s launch of the new season of “Doctor Who” — featuring The Doctor (Matt Smith) on a visit to Monument Valley — has become the highest-rated, most-watched telecast in BBC America history. 
The combination of rave reviews, aggressive promotion and day-and-date airing with the UK led to a premiere audience of 1.268 million viewers, up by 71,000 viewers from last April’s “Doctor Who” premiere.
We’ll leave it for you to decide if growth of 71,000 viewers feels like adequate compensation for that level of promotion and publicity and the much-vaunted day-and-date premiere abroad, which was intended to take online piracy out of the loop.
BBC America also is eager to celebrate “Doctor Who” coming in as the top TV series on the iTunes store, Saturday ranking as the largest-ever traffic day for BBCAmerica.com and the apparent success of the “Doctor Who” Tumblr page.

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